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Determine a way to measure the uptake/usage of the Playbook #49

@afomi

Description

@afomi

Definition of done

There is some objective measure of signals regarding the uptake and usage of the product.

References

Ideas
  • Awareness - page views, issues opened
  • Acquisition - develop an easy way for people/agencies who are using it to note (eg: by adding their name to a GitHub issue as a comment)
  • Retention - the playbook asks users to signal when they're done, and getting feedback
  • Referral - the playbook would ask if a user was referred, or if a user would refer somebody. this information comes to the BWG lead
  • Revenue - may or may not be applicable. but, instead, this could be Results - as in some tangible outcome, like shippable, usable blockchain features

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