diff --git a/smartnews-ads-insights-api.md b/smartnews-ads-insights-api.md index 32c695e..c724908 100644 --- a/smartnews-ads-insights-api.md +++ b/smartnews-ads-insights-api.md @@ -108,7 +108,7 @@ The following fields are available with the fields parameter and can be requeste | clicks | number | int | The total number of people who have clicked on your ad. | | conversions | number | int | The number of conversions taken on your ad. | | spend | number | float | The total amount you've spent so far. | -| cpm | number | float | The average cost you've paid to have 1,000 impressions on your ad. | +| cpm | number | float | The average cost you've paid to have 1,000 viewable impressions on your ad. | | cpc | number | float | The price you've paid divided by the number of clicks. | | ctr | number | float | The number of clicks you received divided by the number of impressions. | | vctr | number | float | The number of clicks you received divided by the number of viewable impressions. |